Swiss watchmaker Hublot welcomed US golfing sensation, Patrick Reed, as its newest brand ambassador during a VIP cocktail at the prestigious The Woodlands Country Club in Houston, Texas. Reed attended the launch wearing a Big Bang UNICO Titanium, one of the pieces from his private collection.

Reed, surged onto the world scene following heroic displays at the 2014 and 2016 Ryder Cups and famously defeated Europe's leading player and world No. 4, Rory McIlroy, in an epic encounter at Hazletine National, helping Team USA seal a famous victory.

Hublot Patrick Reed

The 27-year-old is one of the most respected players in the world, and is much-celebrated as the USA's leading points scorer in both Ryder Cups he has contested. Christened "Captain America" by his compatriots and peers, for his competitiveness, patriotism, and team spirit on the course, Reed has one of the most impressive records in world golf; the youngest winner of the WGC-Cadillac Championship in 2014 - a signature moment in his nascent career - and only the fifth player to win three PGA Tour titles before his 24th birthday.

Ricardo Guadalupe, CEO of Hublot, shared: "It is an honor to add another world-famous professional golfer to our esteemed roster of brand ambassadors, all of whom are inspirations to both Hublot and our clients. Patrick's astounding achievements through his perseverance and commitment to his celebrated career have made him a great fit for Hublot, and we look forward to this exciting partnership."

Patrick Reed commented, "I am really proud to join the Hublot family and their team of golfers. Hublot is a brand I have long had an affinity for, and one I have proudly sported on my wrist for quite some time. I look forward to continuing my support for the brand in this new capacity."