Vacheron Constantin Has Opened Its First Boutique In Milan – Italy
Vacheron Constantin has opened its first Boutique in Milan in partnership with Pisa Orologeria, at number 9, Via Verri in the heart of the “Quadrilatero”, the city's fashion and luxury district.
The Boutique represents a new area of communication, a lively, vital place where the Maison will hold events and audiences in order to open up the world of Vacheron Constantin's High Watchmaking to a cosmopolitan, passionate audience of connoisseurs.
“This Boutique will be a place to cultivate a passion for high-end watches, focused on excellence”, says Marco Pagani, Brand Manager of Vacheron Constantin Italy. "We want to offer our Italian clients, as well as the international customers who are frequent visitors to Milan, a single exclusive context where they can gain a complete understanding of the subtile combination of modernity and tradition that sets us apart.”
"The new Vacheron Constantin Boutique offers a unique tool for showcasing the Maison, which will allow us to offer our clients a unique experience”, says Maristella Pisa, President of Pisa Orologeria.
Designed by the Architect Filippo Gabbiani from Kokai Studios, the Boutique, which is arranged over two floors, was conceived with meticulous attention to detail, in the spirit of excellence that characterizes every timepiece by the Geneva-based Maison. The ground floor is organized to host the display of collections that represent the Maison's watchmaking expertise, while the upper floor is home to an elegant area inspired by the Vacheron Constantin lifestyle and dedicated to High Watchmaking enthusiasts.